We’re a culture company made up of founders, self-starters and Futurists on the same path as you. We’re going to change how the world manages work, people and culture.

We built Black Unicorn because people are burning out doing work they’re not passionate about for companies that don’t move society forward.

We’ve worked in corporates, early-stage startups and growth stage startups (including Brands expanding internationally), so we’ve lived through all the real struggles of hiring, developing and holding onto amazing people. We’ve also seen how hard it is for Futurists and the creators of ‘different’ to find their tribe.

So we got our minds together to design a new blueprint of work that will move the world forward. Because we believe there’s a link between using your talent and brainpower for good, and being happy while doing it.




We want to create spaces
where everyone can win



We stand for and with
potential and new and
different ways of thinking



We will always be for
humans above the money



We want you to be you
and bring your total self,
just as we do



We put the future and a
progressive mindset over
the past



We approach every situation
with an open mind to find or
create a solution that fits



We give the necessary lift
and can be provocative when
needed to make you “go for it”



We will always be upfront
and real in everything we do


Meet our fierce Founder & CEO Jason Touray…

“I founded Black Unicorn to help wildcard talent like me find their place in the world, and because I’ve seen the workplace become increasingly stripped of its humanity – it’s toxic and terrifying.

We believe that people need to play to their superpower strengths, and if you put them in the right culture, and the right purpose, they will drive the bottom line faster than any of your competitors.

Our belief is that everyone should do work that moves the world forward. That’s why we work exclusively with startup brands of the future, the ones who are purpose-driven and disrupting their industry for good. More and more we’re seeing brands needing a helping hand on all things People as they set up and scale, but it all stems from having brilliant talent in the seat first.”